Triumph set to play a global part in the Distinguished Gentleman’s Ride


Come September 28 2014, those magnificent men on their flying machines will gather for a global celebration of motorcycling, style, friendship and banter all in aid of giving a two wheel salute to prostate cancer. In over 250 cities around the world, groups of riders, all makes and models, will dress dapper and tour the town. This is the Distinguished Gentlemen’s Ride, a global phenomenon founded by a bunch of Australian friends in 2012 to offset the downbeatperception often linked to motorcyclists.


Triumph Motorcycles, has teamed up with the organisation and is proud to be playing its part in accelerating the global growth of such a fantastic initiative. It’s all about the scramblers, café racers, classic styled bikes and bobbers, and the dapper chaps that own them – regardless of brand. What’s important is having a great ride and raising awareness and as much money as possible to combat a disease that kills one gentlemen every hour somewhere in the world.

The concept of the Distinguished Gentleman’s Ride began with a picture of Don Draper from television’s Mad Men.  This picture inspired the café racer aficionado Mark Hawwa to thinking about a Suit Ride in Perth. The idea quickly took off, starting in just a one city and then quickly growing into the global event we know today.


“I wanted to bring together the global café racer and customs scene with some important criteria – dress like a gent, wear open face lids so we can smile at each other politely and ride a bike with appropriate character. Strict criteria apply. They had to be cafe racers, bobbers, classics, retro and old school charm, with clothes to match” explains founder Hawwa.

“Our first focus was on fun but we also wanted to break the stereotypes a lot of society associates with men on bikes whilst also raising funds for men’s health issues. We believe fundraising and wanting to help one another comes from the heart, so we never force a rider to raise funds. It‘s a personal choice and we don’t charge those wanting to ride on the event”.


Hawwa comments “Triumph is the perfect partner for us, not only because they are an authentic iconic motorcycle brand, but they are approachable, accessible and completely committed to enjoying the ride.

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